CV

GLOBAL ACCOUNT DIRECTOR, GTM STRATEGY

ALIDA  | 2023 - PRESENT

As a Global Account Director, I lead the strategy to retain and grow the largest account in the Alida portfolio. I delegate and collaborate cross functionally with Solution Engineers, Product, Managed Services, Partners and Account Executives to ensure the consistent increase in revenue as well as product innovation to reduce churn and maintain strong C-level relationships.

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SENIOR ACCOUNT EXECUTIVE

WEBFLOW   |   2020 - 2023

As the first AE hire, I worked closely with our VP of Sales to build out the vision for the sales org from top to bottom including enablement, operational strategy, team structure, hiring, pricing and packaging as well as exceeding quota goals in tandem

• First 6-figure contract closed, pioneered our outbound motion and xDR team formation

• Average 70% above quota each quarter

• Oversee procurement process for Enterprise accounts and shortened the sales cycle by 2.2 months with mutual action plan implementation

 

HEAD OF STRATEGIC PARTNERSHIPS AND SALES, ENTERPRISE ACCOUNTS

SKETCHDECK   |   2018 - 2020

I oversaw the process from lead generation to contracted partnerships for Enterprise accounts. My role bridged Sales, Marketing and Product to ensure that the growth, retention, and messaging of the core product were in alignment

• Obtained and managed fortune 500 companies including Colgate Palmolive, AMEX GBT, Instacart, ADP and Colliers

• Create a unified visual brand experience, working directly with marketing, brand and content teams to help scale and operationalize design as a strategic function

• Increase account retention by 56% in 2 years

 

OWNER & DESIGNER

KINSHIP CAP CO   |   2016 -CURRENT

Oversee and own all design creation, manufacturing management, wholesale and brand strategy